Thursday, March 28, 2013

Hello! Is it me...

Like so many others, we juggle many different roles and responsibilities. We do our best to find balance. Sometimes, with running a small business, managing our personal lives, maintaining additional employment, spending time with our dogs, planning for shows, and the countless other responsibilities, things get lost in the craft shuffle.

Overall, I thought the two of us were doing well. But, I didn’t realize how off balance we were until I opened my inbox and found this completely fictitious letter from our Etsy store.

Dear Skull Soup,
 
I am not sure if you remember me, but it’s your Etsy store. I am wondering where you are, I am wondering what you’re doing. Remember those days when you would check my stats two, no, three times a day? Together, we would rejoice just to see 52 shop views and 3 shop favorites. Now, you log on maybe once a day, you quickly check my stats and move on. It feels so cold, so impersonal.

Remember how excited you would get adding new items? Writing stories about each piece, loading those gorgeous pictures, and promoting me? Well, it’s been awhile since you have added anything. Was it something I did? Was it something I said? Have you...gasp...found someone else?  

I miss the days when we would track my traffic sources together- Pinterest, The Find, and Facebook. Now, do you even notice where the views come from? Are you still on Pinterest? Facebook is still bringing me some traffic, in fact, Facebook is bringing me the most traffic. Wait just a minute, are you cheating on me with Facebook? Oh, that’s silly of me, of course you aren’t.

We once talked about adding etched items- wine glasses, jars, pilsners, and whiskey glasses, but that all seems like a distant memory or maybe it was just a dream.

I now accept PayPal, gift certificates, and credit cards, yet it doesn’t seem like it’s enough to even catch your attention.

I miss selling your beautiful items. Please add some new merchandise, and check the expired listings. I need to be seen. I need people to want me.

Love always,
Your Etsy store 

 
 
 
 
 
 
P.S.
I’ll be waiting.








Ouch. Sometimes reality checks hurt. Looks like it's time to update our shop, and of course, respond to this letter.


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